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November 2023

Social Media Marketing

Social media marketing is becoming increasingly important for small and medium-sized businesses.

In today’s business world, social media marketing is of paramount importance. It provides small and medium-sized enterprises (SMEs) with the opportunity to expand their reach, engage with their target audience, and increase their brand awareness. However, managing social media accounts can be a time-consuming and complex task for SMEs, especially when they are trying to focus on their core tasks and production.

Social media marketing has evolved into its own science, encompassing various aspects such as content production, profile design, and advertising management. This can be overwhelming, especially if you lack the resources or expertise to effectively manage your social media presence.

Social media marketing with Multimedia Atelier

This is where Multimedia Atelier comes into play. As experts in social media consulting, we understand the unique challenges that SMEs face. Our goal is to provide you with customized solutions that align with your individual goals, tasks, and advertising budget.

Our social media consulting services are designed to effectively reach your target audience and strengthen your brand. We start by analyzing your current social media practices and identifying potential improvements. Then, we develop a tailored strategy that aligns with your specific objectives.

Our experienced team takes care of all aspects of your social media marketing. We create engaging and relevant content, optimize your social media profiles, manage advertising campaigns, and continually monitor performance to ensure your goals are achieved.

We also understand the importance of an efficient budget. Therefore, we work closely with you to ensure that your social media expenditures align with your business budget while delivering maximum results.

With Multimedia Atelier by your side, you can focus on your core tasks while we handle your social media presence. Our customized solutions help you expand your reach, better reach your target audience, and position your business for success.

If you would like to learn more about our social media consulting services, please do not hesitate to contact us. We are here to answer your questions and assist you on your path to social media success.

We look forward to working with you and helping you achieve your social media goals.

Social media marketing is becoming increasingly important for small and medium-sized businesses. Read More »

Online-Shop / E-Commerce und Web-Design

OXID eShop 7.0.0: New Features and Smooth Transition to Twig

OXID eShop has reached an exciting new version – 7.0.0! This release brings many exciting changes and improvements, including the integration of the Twig template engine as the default option. In this article, we will take a closer look at the key innovations, with a particular focus on Twig.

The Benefits of Twig: More than Just an Update

Arguably the most significant change in OXID eShop 7.0.0 is the native support for the Twig template engine. Twig is a powerful and flexible template engine that greatly simplifies the development and maintenance of shop templates. But that’s not all! At Multimedia Atelier, we want to ensure that you not only are informed about the new features but also make the most of them.

Our Support for Transitioning to Twig

We understand that migrating to a new template engine can be a challenge. That’s why we offer comprehensive support in this process. Our experts are available to review your existing templates, convert them into the Twig format, and ensure that everything runs smoothly.

  • Professional Template Development: Our developers are experienced in creating appealing and functional templates with Twig. We design your appearance to reflect your brand while providing a top-notch user experience.
  • Training and Guidance: We offer training and guidance to familiarize your team with Twig, allowing you to work on your templates independently and make changes in the future.
  • Quick and Secure Transition: With our support, transitioning to Twig is quick and secure. We minimize downtime and ensure your online shop runs smoothly.

Other Exciting Changes in OXID eShop 7.0.0

In addition to introducing Twig, there are other important changes in this version:

  • MySQL Version 8.0 Support: OXID eShop 7.0.0 is compatible with the latest MySQL version, enhancing database performance and security.
  • Composer 2.4 Compatibility: The use of Composer for package management has been further optimized.
  • WebP Image Format Support: OXID eShop now supports the modern WebP image format, which can improve the loading times of your product images.
  • Optimized Module Handling: Module handling has been streamlined and adapted to facilitate the development of extensions.
  • Update of Symfony Components: Symfony components have been updated to version 6 to enhance the shop’s performance and security.
  • Tracking URLs per Shipping Method: You can now set up tracking URLs for different shipping methods, allowing your customers to better track their orders.
  • Command-Line Setup: Shop setup and configuration can now be done through the command line, making project implementation easier.
  • Clean Up: Outdated features have been removed, including the testing library, RSS functionality, LDAP login, credit card payment method, and basic newsletter function.
  • Updated Components: A variety of components have been updated and improved to optimize the performance and functionality of OXID eShop.

Your Journey with OXID eShop 7.0.0

The introduction of OXID eShop 7.0.0 marks a significant milestone in e-commerce. Our mission is to ensure that you make the most of these new features and run your shop successfully. Multimedia Atelier is here to make this transition as seamless as possible.

Stay up to date and experience OXID eShop 7.0.0 in action! We are eager to hear about your experiences and feedback on this exciting new version. If you need more information or assistance with your upgrade to OXID eShop 7.0.0, don’t hesitate to contact us. We are here to help.

OXID eShop 7.0.0: New Features and Smooth Transition to Twig Read More »

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We appreciate your interest! Please use the form provided below to get in touch with us. We will contact you immediately.

Thank you for your trust!

Yilmaz Ak | Managing Director

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